Friday, October 24, 2014

Sock it to me Winner announced!!

A while ago I posted about the Sock It To Me! sock design contest. They just announced the final winners of its 10th Anniversary International Design-A-Sock of Awesomeness Contest!!

The first place winner is 19-year-old Emily Mackey from San Luis Obispo, CA, for her design “Fir Sure.” She will receive $5,000 and have his/her design manufactured in Sock It to Me’s collection next Fall. Umm....when I was 19 I was not that cool.

Second place goes to Emily Dumas from Beverly, MA, for her design “Space Kitty,” and the third place to Cathie Gabe from Winterville, GA, for her design “The Rampage”.  The second and third place winners will receive $1,000 and $500, respectively. 

This year’s Design-A-Sock Contest was one of the most successful in the history of the company. They received a total of 4,681 entries from artists located in more than 60 countries around the world including Iran, India, Italy, Poland, Malaysia, Egypt, Iraq, Iceland and more. The artists ranged in talent and age, with the oldest entrant at 82 years old and the youngest at 3 years old. Why didn't I think of having the kids draw a design? I am sure they would have loved V's balloons and smiley faces!

Some of the fun design trends submitted included aliens, giraffes, snakes, ice cream, popcorn, pizza and watermelon, all of which will provide great inspiration for Sock It to Me’s future collections.  I would totally wear pizza socks.

The contest was held from September 5 – 26, and sock fanatics from around to world were invited to express their passion by submitting a unique sock design for a chance to win cash and products – and have their design manufactured on a sock. The company promoted the campaign through a Facebook campaign with fun and quirky advertising. The Mayor of Portland even announced a proclamation declaring October as Official Sock Month in celebration of the contest and Sock It to Me’s 10th birthday. 

A panel of celebrity judges including popular music group MisterWives, comedian Brian Posehn and a famous cat named Lil Bub helped narrow down the submissions, while fans ultimately selected the winning design by casting their ballot on Facebook from October 3-10.

For more information on Sock It to Me or the 10th Anniversary International Design-A-Sock of Awesomeness Contest, please visit www.sockittome.com.

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